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May 24, 2023

39 TikTok Products Your Friends Will Also Want

We hope you love our recommendations! Some may have been sent as samples, but all were independently selected by our editors. Just FYI, BuzzFeed collects a share of sales and/or other compensation from the links on this page.

Your next catharsis is just a $7 TikTok-famous guided journal away.

BuzzFeed Staff

iJoy is a small business that specializes in headphones and tech accessories.

Promising review: "I rarely write a review (this is the second in the past few years). One of the best purchases in a long time. Nice design and very practical. It solves all of my problems as it can go any direction. It's worth every penny. I turned around and bought two more. I am about to buy my fourt one. Love this!" —Pond P.

Another promising review: "I saw this on TikTok, so I ordered one. I absolutely love it. Everyone needs one in their life." —Dani Jo Stengar

Get it from Amazon for $17.99 (available in four colors).

Check out a TikTok of the mushroom night-light in action.

Promising review: "I LOVE this night-light. It's in my bathroom and is a lovely addition. It turns off the second the lights go on, which is nice because I don't have to worry about accidentally leaving it on. Super cute and the little itty-bitty lighting element does a good job lighting, just enough so I don't have to turn the main lights on in the middle of the night." —1Thand

Get it from Amazon for $5.97.

Promising review: "Saw it on TikTok and thought it would be a great bottle for work. It is very sleek and lightweight enough to carry when you have other items in your hand. I love the modern look and cleans very easily! The time increments really do motivate, definitely ordering again for myself and gifts. Fast delivery and very nice packaging." —Rosa

Get it from Amazon for $19.99+ (available in three colors and two sizes).

Promising review: "So, yes, TikTok made me buy this, but so far I really like it. It's obviously very adorable and offers a charming spot to keep my keys that works with my entryway. I'm really surprised by how strong the hold is for such a small object — I carry my car fob and a few keys and so far it's holding strong. I hung it with Command strips to avoid any potential damage to the wall and I will say make sure it's level as the hold is not so good on an angle (but that was from the original in-hand testing). Definitely recommend and for the price, I'm very tempted to get one for my at-work office." —D. Carter

Get it from Amazon for $6.48.

Check out a TikTok of the Stojo collapsible cup in action.

Stojo is a small business that specializes in dishwasher-, microwave-safe storage and travel products with the goal of eliminating single-use plastics.

Promising review: "I take my lunch to work and during mid day I like to use the Keurig to brew a cup of coffee. The 12-ounce Stojo cup I purchased is very practical. It is thick and durable. The plastic collar enables you to hold the cup without squeezing it or burning your hands on the hot walls of the cup. It seals well so you don't have to worry about leaking your drink on your shirt. It even has some reasonable thermal properties. There is enough volume in the cup to allow for the 12-ounce brew plus ample creamer. It's not a stainless vacuum cup, but it does hold its temperature better than your typical gas station or coffee shop cup. Plus you have the advantage of being able to reheat your drink in the microwave which you can't do with a stainless cup. Washes easily too. If you want a 12-ounce cup that keeps your drink hot or cold for a long time, this isn't the cup for you. But if you need something practical that will keep your coffee warm for 30–45 minutes, can be reheated in a microwave, and collapses to the dimensions of a tall hockey puck, this is a good purchase. You'll have it for years." —ViciousCycle

Get it from Amazon for $19.49+ (available in six sizes and 24 colors).

These come with a wireless charging case that provides up to 14 hours of charge (with the earbuds able to play for four-plus hours with each full charge).

Promising review: "Best decision! These are the greatest headphones ever! I saw them on TikTok months ago and added them to my wishlist. I got a new phone that doesn't have the headphone port so I decided it was time to finally buy them. They are amazing and I probably won't ever take them out of my ears! 😂" —Katlyn D Arnold

Get it from Amazon $23.99+ (available in five colors).

Promising review: "I first saw this book on TikTok and decided to look more into it. I purchased four total because I know some people holding onto things that are difficult to let go of. It's a great way to look at things from a different perspective and truly hold yourself accountable to different things in your life. I love what it stands for and I look forward to when I burn mine after I’m done. Self love, self care, and meditation for a better state of mind tomorrow is always the goal. I definitely recommend it to those susceptible to change and the willingness to try things different. You’re so much more than what's been done to you and someone's inability to see your worth does not decrease your value. Choose you for a change." —Brent Helm

Get it from Amazon for $7.32.

Promising review: "I bought these because of the famous TikTok video. All I have to say is that they are sooo cute. Great quality. And perfect size. 100% recommend." —angelina

Get a set of two from Amazon for $8.89+ (available in seven checkered styles and eight other colors).

This also comes in other pretty colors, but I am especially partial to this one because I bought it for my parents (their kitchen is entirely pink and one of my favorite places on Earth), and this was SO EASY to use — not to mention super safe! I'm a big weenie about fire (LOL, self-preservation) so I've always stuck to extended-arm gas lighters, but this is much better for the environment (plus cuter), so I feel a lot better about using it. You can read my full review of the Leejie electric lighter for more deets!

Promising review: "Works like a charm. I saw this on a TikTok. Knew immediately that I needed it. I love candles and this is so much better than a match or lighter. It's kept a charge for months. I use it several times a month." —dwhite3012

Get it from Amazon for $9.99+ (available in five colors).

Promising review: "I have a TikTok obsession, and I am thrilled with this ring! I love how versatile it is, too, where I can flip book pages on my phone and go through music as well. It's easy to use and set up if your follow the instructions." —The Shopper around the Corner

Get it from Amazon for $20.69+ (available in three colors).

Promising review: "I saw these tanks all over TikTok for being similar to the Lulu Align bra. I decided to purchase one and absolutely love it. The fit and style is exactly the same. I will say the material is not as soft and is more like a bathing suit material but overall it's a great purchase!" —M

Get it from Amazon for $22.99+ (available in women's sizes XS–3XL and 25 colors).

Check out a TikTok of the twist-off vase in action.

Promising review: "Most genius vase. The flowers last so much longer, because you can change the water and snip the stems, to keep bacteria from growing and killing your flowers. It's also beautiful as a vase itself, super modern and chic." —Eliezer Labkowsky

Get it from Amazon for $34.99+ (available in two sizes and six colors).

Promising review: "I absolutely love these leggings. As a plus size girl it's hard to find really nice leggings on Amazon, but these are so great! They did not move much during my work out, they are squat proof, and they are so comfortable. I will order the next pair a size down because they were a little bit more roomy in the waist than I anticipated. Can't wait to buy more colors!" —Lillian Williams

Another promising review: "I own 10 pairs of just the black leggings by this brand! Just like Aerie crossovers and Lululemon! So comfortable and fits amazing." —Maria Abramczak

Psst — if you have Amazon Prime Wardrobe, you can try this piece out before you buy it!

Get it from Amazon for $22.58+ (available in women's sizes XS–3X, three inseams, and dozens of colors).

Check out a TikTok of the portable charger in action.

Promising review: "The holy grail of portable chargers!!! I was traveling to Disney for vacation and knowing me, I would drain my battery with just taking pictures alone. I wanted a portable battery but didn't want a carry a cord either, so I was excited when I found this little baby! It does exactly as described, pretty pink color, and I get one full charge of battery for my iPhone 11. Get it, you will not be disappointed!" —Meghan Doble

Get it from Amazon for $25.49+ (available in six colors).

Promising review: "I've been seeing retro-style typewriter keyboards on TikTok for a while now. I aways thought, 'That looks pretty cool!' Decided to look on here and found this one. I just got it today and so far has been working great! I had no problems connecting the keyboard via Bluetooth, and the clicking of the keys is really nice, one of the reasons why I wanted to get this." —dee

Get it from Amazon for $35.99 (available in 11 colors).

Kitsch is an LA-based, self-financed, woman-owned small business established in 2010 that specializes in hair accessories.

Check out a TikTok of the Kitsch satin pillowcase in action.

Promising review: "I'm really liking this pillow. I woke up today with nice wavy hair, not dry tangled hair. I've been trying to grow out the layer of hair on the top back of my head and it's been so stubborn! Keeps getting tangled and breaks here and there from bleaching and dye damage, but with this new pillow I notice it doesn't tangle, which means it can grow right without rubbing and tangling/pulling! Also the pillow is soft and is so much more prettier in person! 😍😍😍💖💖💖" —Amazon Customer 🌷

Get it from Amazon for $17.09+ (available in four sizes and 10 styles).

Promising review: "I’ve been using Simple Modern bottles since my sophomore year of college, so when I graduated and needed a 'big girl' tumbler that wasn't covered in stickers and would be cute and functional in a professional environment, getting an SM tumbler was a no-brainer for me. I absolutely love the sea glass sage color, and of course, I had to get a matching 32-ounce water bottle, too! These are so sturdy, keeps my water icy cold through the day and the night, and motivates me to hydrate like no other. 1000x cuter than a Stanley tumbler or a Hydroflask, and a much more reasonable price! I get compliments on it every single day. I absolutely cannot recommend this brand and these tumblers enough!" —Hannah Rodlund

Another promising review: "I bought this because I saw an influencer suggest it on TikTok. Boy were they right! It is extremely handy, fits in my car cup holder with ease, and keeps my drink cold for HOURS. I can put ice water in it at 6:30am and it will still have ice in it the following morning! I don't love washing the straw, but it's worth it for sure." —Amazon Customer

Get it from Amazon for $29.99+ (available with or without handles and in 11 colors).

Check out a TikTok of the bowls in action.

Promising review: "These are awesome! Perfect thickness (not too thin and not too thick). I love the wavy appearance. Matte black has a sort of sheen to it and it's just lovely. These look amazing on my open shelving in my black walnut kitchen. They are LARGE, too. Awesome pasta/salad plates." —C. Mah

Get a set of four from Amazon for $23.95+ (available in five colors and two quantities).

Promising review: "So I’ll admit I got this on a whim after a TikTok video, however I’m in love with this thing! It's so much fun to use and you make your at home drinks feel so much more special. It's easy to use and froths pretty quickly if you’re on the fence I’d say what are you waiting for buy it already!" —Denise

Get it from Amazon for $19.99+ (available in 45 styles).

Promising review: "Absolutely one of my fav purchases from Amazon, thanks to TikTok. It literally snatched me up, it gives what it's supposed to be giving. I’m going to buy more in other colors I love it that much. It's tight and structured to fit your body. I got my regular size. It's not see through at all. Very good material. Definitely buy!!!" —Kaylie Ohneck

Get it from Amazon for $32.99 (available in women's sizes S–L and six colors).

Promising review: "I saw someone on TikTok talk about these so I bought them. I am so happy I did, they're very warm and stretch. It fit me perfectly. I can't wait to get skirts so I can wear them." —Eren

Another promising review: "The warmest tights ever. I have several pair of fleece tights, but these are by far the warmest. I live in Kansas, so it is common for us to have 20mph north winds during the winter. A 40-degree day can feel like 20 degrees and a 20-degree day can feel like 0 or below. I usually wear skirts or dresses to work so I need something warm on my legs. These tights paired with a skirt and boots are warmer than a pair of pants. They are also very soft and comfortable and fit great. I have a hard time finding tights to fit properly because of my long legs. A lot of tights are either too short and sag in the crouch area or come all the way up to my neck, but these don't do either. I just ordered another pair and will most likely order a third pair in another color." —Cindy Henley

Get them from Amazon for $9.99+ (available in women's sizes S–XL, six colors, and in two-packs with various color combos).

Check out a TikTok of the diffuser in action.

Promising reviews: "It's beautiful!! Best oil diffuser I’ve ever had. Everyone is asking me where I got it at. Gives off a lot of mist, makes my whole room smell wonderful, and it's a great conversation piece. Highly recommend it." —Danielle Martinez

Get it from Amazon for $27.97+ (available in three sizes and 17 colors).

Check out a TikTok of the record shelf in action.

Record Racks is a Texas-based Etsy shop established in 2015 that specializes in custom record shelves.

Promising review: "Had been wanting to find a record rack to put up whatever I have spinning and this was PERFECT. It was super easy to install and it looks so cute. Shipping was quick too!" —Ashley Davis

Get it from Record Racks on Etsy for $17.99 (available in 14 colors).

Check out a TikTok of the colander in action.

Promising review: "Absolutely love this fruit bowl! The bottom comes off for drainage and it's super easy to clean. It looks great on the counter and fits a decent amount of fruit! Great find and I would recommend this product!" —Faith Reviews

Get it from Amazon for $24.99 (available in two colors).

Check out a TikTok of the rainbow wine glasses in action.

The Wine Savant is a New York-based small business established in 2017 that specializes in unique, quality drinkware and accessories.

Promising review: "Love these! Wasn't ready to splurge on Estelle stemmed glasses so I got these instead. I’ve run them through the dishwasher once so far and they held up fine. Glass is thin near the top, which I love in a wineglass. I would recommend!" —Tricia

Get a set of six from Amazon for $69.95 (available in two other styles).

Check out a TikTok of the Vimhue running hats in action.

Vimhue is an Arizona-based, woman-owned small business that specializes in uniquely engineered running hats.

Promising review: "Love this hat so much! I already ordered another one in a different color for myself and one for a friend! I live in Texas near the Gulf and it's summer — really humid and really hot. I walk 3 to 4 miles outside most days and I’d been wishing for a hat that allowed for a high ponytail so I could keep my hair off my neck to not get as hot/sweaty. Decided to Google it and found this and was thrilled! The X straps are easy to adjust and it fits great and is breathable. And it's super cute!" —mlp06h

Get it from Vimhue on Etsy for $29 (available in 17 colors and multiple styles).

Promising review: "TikTok told me this was a like the Lululemon one, and it's true, it is. Love this little bag! And the price — you can't beat it." —Jolie

Get it from Amazon for $16.98 (available in 32 styles).

Promising review: "I saw this sweatshirt advertised by an influencer on TikTok. I purchased almost immediately because everyone said it was a good alternative for the Lululemon jacket. I was blown away by the quality of this jacket!! It's super soft. I purchased a size small and it fit perfectly." —Rebecca Slattery

Get it from Amazon for $39.99 (available in women's sizes S–XXL and 15 colors).

Promising review: "Yes, I did it. I bought the TikTok blender and don't regret it one bit. I can create any smoothie I want, from healthy to dessert shakes for the kids. So easy to use, charge and clean. It's a must-buy!!!" —Debby from Warren

Get it from Amazon for $35.98 (available in four colors).

Check out a TikTok of the muslin blanket in action.

Promising review: "This blanket is the most amazing thing ever! It is incredibly soft and lightweight. It is warm but not overwhelming. It looks great as a throw for decoration but so comfortable you have to use." —Fairykisses

Get it from Amazon for $23.91+ (available in 10 colors and four sizes).

Promising review: "These slippers are amazing! Discovered them on TikTok and went back and forth about ordering them but wow, they are so comfortable. I have barely taken them off since receiving them. They are so fluffy and stay on my feet surprisingly well when walking around the house. Can't wait until more colors are in stock to get another pair." —MSumm

Get it from Amazon for $17.99+ (available in women's sizes 5–10 and 12 colors).

The jars are also microwave- and dishwasher-safe.

Promising review: "I saw these containers for the first time on one of those aesthetically pleasing TikToks. I thought to myself, 'I need these to be my best organized self.; When I came to Amazon and saw how much they were, I was appalled. Because, quite frankly, why would I spend that much on ONE little container? I was so curious as to why it was so expensive, I went ahead and bought one to see what all of the fuss was about. When I got the package, and took that sleek heavy duty bad boy out, I knew immediately why it was on the higher side. It's sleek, durable, adorable, and excellent quality. It's microwave safe, which is nice. It's also dishwasher safe, which is even nicer. I realized that I do, in fact, need these in my life. I plan on purchasing more of them and I definitely recommend giving them a try!" —Ally

Here's what former BuzzFeeder Rachel Dunkel says about these: "Before working from home became the norm, I would use these handy jars to bring my lunch almost every day. They're perfect for things like fruit, salad, or something saucy — stuff you really don't want to get squished *and* want to ensure doesn't leak into your bag. *But* I have found that I use them just as much at home full-time! They are of course great for leftovers, but also for prepped ingredients for the week. Shedded cheese, prepped chicken, and chopped veggies usually live in these, ready to be utilized for a quick lunch or snack. They clean *super* well — I even have the cream color and it recovered from storing beets! 10/10 from me."

Get them from Amazon for $25+ each (available in two sizes and five colors).

Check out a TikTok of the utensil set in action.

Promising review: "Really cute set and the quality is good too, so a win-win for me! It is dishwasher safe. I tried one of the pieces washed in the dishwasher and it came out just fine. For longevity I plan to just hand-wash because I love things in pink! They're heat resistant — I used the spatula to cook bacon and pressed on the pan and nothing bad happened to it. I've had this set for a month now and been using it every day; it still looks as good as new. No burns/melted marks; no discoloration. I have washed it in the dishwasher multiple times and they come out fine. Easy to clean." —Pookie Bear

Get it from Amazon for $22.99+ (available in six colors).

I've owned one of these babies and have faithfully used it every week for upward of two years, and especially love it while working from home — it simplifies breakfast because I know no matter what assortment of groceries I'm working with, there are precooked eggs to add some protein to it (I like mine medium-boiled 🍳). If my dinner is boring or seems like it needs a little extra "oomph" to it, I'll throw in an egg from this too. Some reviews note that the alarm on it is a little loud, but the new models have significantly decreased the volume and sing a little song instead!

Promising review: "I saw someone on TikTok with this and gasped! Ordered it right away. I had no idea these things existed. Super easy and convenient and the hard-boiled eggs came out perfectly. I’m testing a batch now without punching a hole in the eggs to see how they come out. Because why not make an easy process even easier?!?! LOL." —Gina

Get it from Amazon for $16.99+ (available in eight colors).

Check out a TikTok of the mirror in action.

Promising review: "The mirror looks exactly like the pictures and was an absolute STEAL. So glad I found this. It's the perfect size for me to easily see my shoulders from just holding it an arms length away! It's super lightweight, so don't worry about it being too heavy for the nail. It came completely undamaged! Looks super vintage and great for doing hairstyles and makeup in! It can also be a jewelry dish if you're into that kind of thing." —Rhonda Farias

Get it from Amazon for $18.99+ (available in gold or white, and in two-packs).

Promising review: "I saw this blanket on TikTok and I have to say I absolutely love it. I washed it several times now and it's maintained its elasticity and softness after each wash. It's warm enough but not too hot for a throw. Absolutely recommend this blanket!" —Amy

Get it from Amazon for $26.09+ (available in 12 styles and two sizes).

Promising review: "I bought these for our eldest son who recently got braces. Other brushes were irritating his gums, and I happened to see these on TikTok, so I thought what could it hurt. My son loves them — cleans his teeth, and no irritated gums. Will definitely be buying more in the future. Highly recommended." —Stina

Get a six-pack from Amazon for $8.09+ (available in eight color combos).

Check out a TikTok of the self-stirring mug in action.

Promising review: "I'm a huge fan of coffee and I need it in daily life. Absolutely loving this new cup! Easy and quick to mix your coffee and milk, pretty handy! Cleaning the cup couldn't be easier with the self stirring function, just put a little dab of soap, fill the mug half way with water, turn it on and let it do its own thing." —Lina

Get it from Amazon for $28.99 (available in five colors).

Check out a TikTok of the portable Apple Watch charger in action.

Promising review: "First off, stop reading this review and go buy it. For the price, this little device is amazing for camping or traveling. Yes there are other options to charge your watch, but those involve the cable attached to a power brick. This cuts out the cable necessity, so you can charge directly on the device — PLUS, it also works as a charger for your phone. You’ll just need to buy a separate USB-C to Lightning or Type C to Type C, if you have Android. Anyways, the build quality is great and is very lightweight. Do yourself a favor and go buy it." —Lenix.

Get it from Amazon for $16.99 (available in three colors).

Reviews have been edited for length and/or clarity.

Promising review It solves all of my problems as it can go any direction. It's worth every penny. Another promising review: Promising review: It turns off the second the lights go on, which is nice because I don't have to worry about accidentally leaving it on. Promising review: It is very sleek and lightweight enough to carry when you have other items in your hand. Promising review: I'm really surprised by how strong the hold is for such a small object — I carry my car fob and a few keys and so far it's holding strong. Definitely recommend and for the price, I'm very tempted to get one for my at-work office Promising review: It is thick and durable. The plastic collar enables you to hold the cup without squeezing it or burning your hands on the hot walls of the cup. Plus you have the advantage of being able to reheat your drink in the microwave which you can't do with a stainless cup. But if you need something practical that will keep your coffee warm for 30–45 minutes, can be reheated in a microwave, and collapses to the dimensions of a tall hockey puck, this is a good purchase. Promising review: Promising review: It's a great way to look at things from a different perspective and truly hold yourself accountable to different things in your life. I definitely recommend it to those susceptible to change and the willingness to try things different. Promising review: this was SO EASY to use — not to mention super safe! You can read my full review of the Leejie electric lighter for more deets! Promising review: Promising review: Promising review: I decided to purchase one and absolutely love it. The fit and style is exactly the same Promising review Promising review: They did not move much during my work out, they are squat proof, and they are so comfortable Another promising review: Promising review: It does exactly as described, pretty pink color, and I get one full charge of battery for my iPhone 11 Promising review: I had no problems connecting the keyboard via Bluetooth, and the clicking of the keys is really nice, one of the reasons why I wanted to get this Promising review: I woke up today with nice wavy hair, not dry tangled hair. with this new pillow I notice it doesn't tangle, which means it can grow right without rubbing and tangling/pulling! Promising review: These are so sturdy, keeps my water icy cold through the day and the night, and motivates me to hydrate like no other. 1000x cuter than a Stanley tumbler or a Hydroflask, and a much more reasonable price Another promising review: ! It is extremely handy, fits in my car cup holder with ease, and keeps my drink cold for HOURS Promising review These look amazing on my open shelving in my black walnut kitchen. Promising review: Promising review . I’m going to buy more in other colors I love it that much. Promising review: Another promising review I have several pair of fleece tights, but these are by far the warmest. These tights paired with a skirt and boots are warmer than a pair of pants. Promising reviews Gives off a lot of mist, makes my whole room smell wonderful, and it's a great conversation piece. Promising review: Promising review: Promising review: Promising review I live in Texas near the Gulf and it's summer — really humid and really hot The X straps are easy to adjust and it fits great and is breathable. And it's super cute Promising review Promising review: Promising review: " Promising review It looks great as a throw for decoration but so comfortable you have to use Promising review: Promising review one of those aesthetically pleasing TikToks. er? I was so curious as to why it was so expensive, I went ahead and bought one to see what all of the fuss was about. It's sleek, durable, adorable, and excellent quality. It's microwave safe, which is nice. It's also dishwasher safe, which is even nicer. Here's what former BuzzFeeder Rachel Dunkel says about these: They're perfect for things like fruit, salad, or something saucy — stuff you really don't want to get squished *and* want to ensure doesn't leak into your bag They clean *super* well — I even have the cream color and it recovered from storing beets! Promising review Really cute set and the quality is good too, so a win-win for me! I've had this set for a month now and been using it every day; it still looks as good as new. No burns/melted marks; no discoloration. the new models have significantly decreased the volume and sing a little song instead! Promising review Super easy and convenient and the hard-boiled eggs came out perfectly. Promising review Promising review Promising review: My son loves them — cleans his teeth, and no irritated gums. Promising review Easy and quick to mix your coffee and milk, pretty handy! Cleaning the cup couldn't be easier with the self stirring function Promising review: For the price, this little device is amazing for camping or traveling This cuts out the cable necessity, so you can charge directly on the device — PLUS, it also works as a charger for your phone
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